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The Sub 70 699 Pro is a players distance iron that skips the retail markup. Sub 70 sells direct, so you get a forged, hollow body head with tungsten weighting for roughly half of what a comparable iron from the big brands costs. That pricing is the whole reason the brand exists, and the 699 Pro is where it aims at better players who still want some speed and forgiveness baked in.
The construction is what you'd find in irons twice the price. A forged face wraps a hollow chamber, tungsten sits low and toward the toe to keep the sweet spot stable, and the lofts run strong. The 7-iron is 31 degrees, which is aggressive but not the most jacked-up number in the category. You get distance from geometry and loft, not from a thin, hot face that feels dead.
Think of this as an iron for the golfer who reads spec sheets and knows what a hollow body does. It launches higher and carries farther than a traditional forged blade, but it keeps a compact enough look at address that it won't feel like a game improvement club. If you want players looks with a distance engine underneath, this is the pitch.
In short
The Sub 70 699 Pro (2023) is a players-distance iron that blends ball speed with a clean shape. The set runs 4-iron to PW with a 31° 7-iron. It carries a $499 MSRP.
Refresh due soon
Brands in this category update about every 2 years, and the 699 Pro is 3 years old with no successor yet, so a new model could land any time. Grab it at clearance pricing now, or wait a few weeks to see what replaces it.
Based on release timing and this line's typical refresh cycle, not a live price quote.
Modeled from the $499 original MSRP and a 3-year-old release (about 33% of MSRP retained used).
Used market value
$140 - $185
Private sale, fair to like-new
Trade-in value
$85 - $130
What a shop typically pays
Get an exact quote
Estimate only, from a depreciation model, not a live quote. Search “Sub 70 699 Pro” on the sites above for the real number, which varies with condition, shaft, and demand.
The 699 Pro is the 2nd of 2 generations Sub 70 has released in this line, from the 699 Pro (2020) to the 699 Pro (2023). It followed the 699 Pro (2020) and came in held the same price. It is the newest generation in the line.
| 4i | 5i | 6i | 7i | 8i | 9i | PW |
|---|---|---|---|---|---|---|
| 21.0° | 24.0° | 27.5° | 31.0° | 35.0° | 40.0° | 44.5° |
Stock steel shaft. Lofts are approximate and subject to manufacturing tolerances.
Typical carry by swing speed, adjusted for this set's actual lofts. Your numbers will vary with strike, shaft, and conditions.
| Club | Loft | Moderate swing~137y 7-iron | Average swing~152y 7-iron | Faster swing~166y 7-iron |
|---|---|---|---|---|
| 4-iron | 21° | 163 y | 181 y | 198 y |
| 5-iron | 24° | 155 y | 172 y | 188 y |
| 6-iron | 27.5° | 147 y | 163 y | 178 y |
| 7-iron | 31° | 137 y | 152 y | 166 y |
| 8-iron | 35° | 128 y | 142 y | 155 y |
| 9-iron | 40° | 117 y | 130 y | 142 y |
| PW | 44.5° | 108 y | 120 y | 131 y |
Carry distances are modeled from TrackMan-based norms scaled to each club's loft, not measured for this exact model.
The head is a hollow body with a forged L-face, filled internally and weighted with tungsten low in the toe. That combination raises the moment of inertia so off-center hits hold their line and lose less speed, while the forged face gives you a softer sensation than a fully cast distance iron. The topline is moderate, the offset is present but not heavy, and the sole has enough width to help through the turf without looking bulky from above. Lofts are the strong part of the story. The 7-iron sits at 31 degrees and the pitching wedge at 44.5, which is why this club carries longer than your old set at the same number. The gaps are worth planning around: they run 3 to 3.5 degrees through the long and mid irons, then widen to 5 degrees between the 8 and 9 iron. With a 44.5 degree pitching wedge, you'll want a gap wedge near 49 or 50 to avoid a hole in your short game.
The Sub 70 699 Pro's 7-iron is lofted at 31° - near-traditional - close to the classic 32-34° benchmark. For a golfer with an 85-95 mph swing speed, this projects to a 7-iron carry of approximately 147-157 yards. The 5-iron (24°) to 7-iron gap of 7° is well-gapped, which may create overlapping distance windows with similarly lofted fairway woods or hybrids. The pitching wedge at 44.5° provides a conventional loft window that pairs cleanly with a 50-52° gap wedge.
The 7-iron is 31 degrees, which is stronger than a traditional iron but middle of the pack for players distance clubs. You'll hit each iron a touch farther than your old set, and the higher launch from the hollow body keeps those strong lofts playable rather than shooting the ball out low.
The shape is the difference. The 699 Pro keeps a thinner topline, less offset, and a more compact footprint than a game improvement iron, so it looks like a players club at address. The hollow body and tungsten give you forgiveness, but the head isn't oversized and the sole isn't wide, so it won't feel like you're swinging a shovel.
The pitching wedge is 44.5 degrees, which is strong, so a standard 46 degree wedge sits too close. Go with a gap wedge around 49 or 50 degrees, then a sand wedge near 54 or 55. That keeps your short game gaps even instead of leaving a big hole under the pitching wedge.
No. Sub 70 lets you pick shafts, lengths, lie angles, and grips when you order, so you can spec the 699 Pro the same way a fitter would. The trade-off is you don't hit it in a bay first, so it helps to know your numbers or to have been fit for a similar head before ordering.
It has a forged face, and the feel is softer than a cast distance iron thanks to that face and the internal filling in the hollow head. It won't feel like a one-piece forged blade because the construction is different, but for an iron built to add speed and carry, the sensation at impact is solid and muted rather than clicky.
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Other players distance iron models from different brands, closest to its model year.
Use as your baseline in the recommendation tool, or compare side-by-side with another set.